Masquerade - passionate, secretive perfume.
Brief: To create brand identity including a name and packaging for a perfume with references to Venetian Masquerade.
Solution: The idea of a mask represents a true, uncontrolled joie de vivre which is unleashed only during night time masquerades. Thus each mask while aims to hide, it also reveals hints of a secret personalities beneath it. Each personality is represented by the use of different feathers and is given a different name.
Tools: Paper and pencil / Illustrator / Indesign