World Aid
Print Design / Corporate Report
World Aid works in a growing capacity with internally displaced persons in Burma and with refugees along the Thai/Burma border. Organisation seeks to serve them through advocacy, medical relief and emergency supplies, and educational assistance. The latter is one of the biggest sources of encouragement for the people of Burma in the midst of strife.
Brief: To design corporate report which would highlight the importance of their educational initiatives across the world.
Solution: Design is based on the idea that shocking statistical numbers speak louder than words. Thus the focal point is given to numeric typography which both highlights key facts and defines how each page is divided (1/5, 2/3, 50%, etc.). Report is balanced with the use of easy to read typography and bright red tones.
Tools: InDesign
[Student brief]